Chapter 1 — The problem
Your customers skip your ads, mute your emails and scroll past your posts. But when their favourite creator says "I use this every day" — they screenshot it.
Service 01 — Influencer, KOL & KOC Marketing
People don't trust ads.
People don't trust ads.
They trust people.
Every scroll is a recommendation waiting to happen. We put your brand in the mouths of creators your customers already believe — and we make every mention measurable.
@mira.yap820K followers · beauty
@jtcooks340K followers · food
@aina.reviews96K followers · KOC
@dennis.lifts1.2M followers · fitness
The right 12 creators beat a random 100 — every single time.
Chapter 2 — Our approach
KOL for reach.
KOL for reach.
KOC for trust. Both for revenue.
Key Opinion Leaders put you on the map. Key Opinion Consumers — real customers with real audiences — make you believable. Our campaigns layer both, so your brand shows up big and feels genuine.
- Data-matched creators — audience overlap, engagement quality and past conversion history, not vanity metrics.
- Briefs that protect the brand — creators keep their voice, you keep your positioning.
- Tracked to the sale — unique codes, links and landing pages per creator. You'll know who sold, not just who posted.
- Content you keep — usage rights negotiated up front so winning videos become your next ads.
0Avg. ROI on creator spend
0Creators in our network
0Campaigns hitting KPI
0Brief to first post
Chapter 3 — What you get
End-to-end, so you never chase a creator again.
Creator scouting & vetting
Shortlists built on audience data, engagement authenticity and brand-safety checks.
Campaign strategy & briefs
Angles, hooks and messaging per creator tier — KOL, mid-tier and KOC swarms.
Negotiation & management
Rates, contracts, timelines, revisions and posting schedules — handled.
Performance tracking
Per-creator dashboards: reach, engagement, clicks, codes redeemed, revenue.
Amplification
Whitelisting and spark ads to push winning creator content far beyond organic reach.
Rights & repurposing
Licensed content flows into your ads, website and socials — one shoot, five channels.
TikTok
Instagram
YouTube
Facebook
XiaoHongShu & Lemon8
"One KOC video Ezlive sourced did more for us than six months of our own posting. They found voices we'd never have picked ourselves — and they were right."
Chapter 4 — Questions
Asked all the time.
KOLs (Key Opinion Leaders) are established creators with large audiences — great for reach and credibility. KOCs (Key Opinion Consumers) are everyday customers with smaller but highly trusted followings — great for authenticity and conversion. The strongest campaigns combine both.
Every creator gets unique tracking links, promo codes and, where relevant, dedicated landing pages. We report revenue per creator, not just impressions — so the next campaign doubles down on who actually sells.
Contracts include approval rounds and brand-safety clauses, and every piece of content is reviewed against the brief before posting. In hundreds of collaborations, our vetting process has kept incidents to zero.